GUESS, the global lifestyle brand famous for its iconic ad campaigns and trend setting denim, hosted a Happy Hour cocktail event to launch the GUESS Originals Collection. The cocktail event was held at the Perch Rooftop in Downtown Los Angeles on Thursday, October 22 with fashion bloggers, LA influencers, select media in attendance including Ellie Gonsalves, Larsen Thompson, Luna Blaise, Hailee Lautenbach and Kara Del Toro. Event elements included custom customized pin making station featuring GUESS Originals graphics, GUESS denim hat customization, 90s-themed cocktails, light bites, GUESS Originals collection display, photo booth and tunes spun by DJ Alex Hedgewald.
Role | Special Events & Marketing Manager @ GUESS, Inc
